A visiting card, also known as a calling card, is a small card with one's name printed on it, and often bearing an artistic design. In 18th century Europe, the footmen of aristocrats and royalty would deliver these first European visiting cards to the servants of their prospective hosts solemnly introducing the arrival of their owners.

Business cards are cards bearing business information about a company or individual. They are shared during formal introductions as a convenience and a memory aid. A business card typically includes the giver's name, company or business affiliation (usually with a logo) and contact information such as street addresses, telephone number(s), fax number, e-mail addresses and website. Before the advent of electronic communication business cards might also include telex details. Now they may include social media addresses such as Facebook, LinkedIn and Twitter. Traditionally many cards were simple black text on white stock; today a professional business card will sometimes include one or more aspects of striking visual design.

A letterhead, or letterheaded paper, is the heading at the top of a sheet of letter paper (stationery). That heading usually consists of a name and an address, and a logo or corporate design, and sometimes a background pattern. The term "letterhead" is often used to refer to the whole sheet imprinted with such a heading.

Many companies and individuals prefer to create a letterhead template in a word processor or other software application. This generally includes the same information as pre-printed stationery, but at lower cost. Letterhead can then be printed on stationery (or plain paper) as needed on a local output device or sent electronically.

Letterheads are generally printed by either the offset or letterpress methods. In most countries outside North America, company letterheads are printed A4 in size (210 mm x 297 mm). In North America, the letter size is typically 8.5 x 11 inches (215 x 280 mm). Although modern technology makes letterheads very easy to imitate, they continue to be used as evidence of authenticity.

A brochure is an informative paper document (often also used for advertising) that can be folded into a template, pamphlet or leaflet. A brochure can also be a set of related unfolded papers put into a pocket folder or packet. Brochures are promotional documents, primarily used to introduce a company, organization, products or services and inform prospective customers or members of the public of the benefits.

Brochures are distributed in many different ways: as newspaper inserts, handed out personally, by mail or placed in brochure racks in high traffic locations especially in tourist precincts. They may be considered as grey literature

A brochure is usually folded and only includes summary information that is promotional in character. A booklet is usually several sheets of paper with a cardstock cover and bound with staples, string or plastic binding. In contrast, a single piece of unfolded paper is usually called an insert, flyer or bulletin.

Brochures are now available in electronic format and are called e-brochures. They have the added benefit of having unlimited distribution and cost savings when compared to traditional paper brochures.

The most common types of single-sheet brochures are the bi-fold (a single sheet printed on both sides and folded into halves) and the tri-fold (the same, but folded into thirds). A bi-fold brochure results in four panels (two panels on each side), while a tri-fold results in six panels (three panels on each side).

Other brochure fold arrangements are possible: the accordion or "z-fold" method, the "c-fold" method, etc. Larger sheets, such as those with detailed maps or expansive photo spreads, are folded into four, five, or six panels. When two card fascia are affixed to the outer panels of the z-folded brochure.

Booklet brochures are made of multiple sheets most often saddle-stitched, stapled on the creased edge, or perfect bound like a paperback book, and result in eight or more panels.

Calendars can be more than just a tool for remembering dates or promoting your business. This set of unique calendar designs really pushes the possibilities of this often overlooked medium as an artform. Having an interesting calendar isn’t just for aesthetics either. Making your calendar unique will also make it more likely recipients will want it, and want to keep using it. From your company’s point of view, that means more brand impressions. If the design is particularly inspiring, your calendar might even be left up for more than a year.

We’re always on the lookout for beautiful and unique calendar designs, and we thought we’d help those of you on the same quest by sharing this collection of refreshing and creatively designed calendars from past years. You’ll find poster calendars, wall calendars, and other unexpected formats. They’re definitely worth a look. We hope you find some inspiration for your own designs.

Whether you need one for work or just to keep yourself organized from day to day, nothing beats the humble calendar. But, better than displaying a generic one, why not design a personalized calendar for your home or workspace?

With Canva’s collection of calendar templates coupled with our easy editing tools, you’ll have a perfectly designed, unique calendar in no time. Create themed calendars revolving around your passions or interests then download and print your brand new calendar in stunning resolution.

Banner Design is a form of advertising on the World Wide Web delivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser. In many cases, banners are delivered by a central ad server. When the advertiser scans their logfiles and detects that a web user has visited the advertiser's site from the content site by clicking on the banner ad, the advertiser sends the content provider some small amount of money (usually around five to ten US cents).[citation needed] This payback system is often how the content provider is able to pay for the Internet access to supply the content in the first place. Usually though, advertisers use ad networks to serve their advertisements, resulting in a revshare system and higher quality ad placement.

A flyer is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. In the 2010s, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-colour circulars

Flyers may be used by individuals, businesses, not-for-profit organizations or governments to:

Advertise an event such as a music concert, nightclub appearance, festival, or political rally

Promote a goods-selling businesses such as a used car lot discount store or a service business such as a restaurant or massage parlour.

Persuade people about a social, religious, or political message, as in evangelism or political campaign activities on behalf of a political party or candidate during an election. Flyers have been used in armed conflict: for example, airborne leaflet propaganda has been a tactic of psychological warfare.

Like postcards, pamphlets and small posters, flyers are a low-cost form of mass marketing or communication. There are many different flyer formats. Some examples include:

1. A4 (roughly letterhead size)

2. A5 (roughly half letterhead size)

3. DL (compliments slip size)

4. A6 (postcard size) Common Sense was a pamphlet that was distributed preceding the American Revolution

Flyers are inexpensive to produce and they required only a basic printing press from the 18th century to the 20th century. Their widespread use intensified in the 1990s with the spread of less expensive desktop publishing systems. In the 2010s, inexpensive black and white flyers can be produced with just a personal computer and a computer printer. In the 2010s, the ordering of flyers through traditional printing services has been supplanted by Internet services. Customers send designs, review proofs online or via e-mail and receive the final products by mail.

Flyers are not a new medium: prior to the War of American Independence some colonists were outraged with the Stamp Act (1765) and gathered together in anti-stamp act congresses and meetings. In these congresses they had to win support, and issued handbills and leaflets, pamphlets, along with other written paraphernalia, to do so.

In the 2000s, some jurisdictions have laws or ordinances banning or restricting leafleting or flyering in certain locations. Owners of private property may put up signs saying "Post No Bills"; this occurs particularly on wooden fences surrounding building sites or vacant lots.

A magazine is a publication, usually a periodical publication, which is printed or electronically published (sometimes referred to as an online magazine). Magazines are generally published on a regular schedule and contain a variety of content. They are generally financed by advertising, by a purchase price, by prepaid subscriptions, or a combination of the three. At its root, the word "magazine" refers to a collection or storage location. In the case of written publication, it is a collection of written articles. This explains why magazine publications share the word root with gunpowder magazines, artillery magazines, firearms magazines, and, in French, retail stores such as department stores.

Product Catalogue Design is the part of graphic design that deals in the arrangement of visual elements on a page. It generally involves organizational principles of composition to achieve specific communication objectives.

The high-level page layout involves deciding on the overall arrangement of text and images, and possibly on the size or shape of the medium. It requires intelligence, sentience, and creativity, and is informed by culture, psychology, and what the document authors and editors wish to communicate and emphasize. Low-level pagination and typesetting are more mechanical processes. Given certain parameters - boundaries of text areas, the typeface, font size, and justification preference can be done in a straightforward way. Until desktop publishing became dominant, these processes were still done by people, but in modern publishing they are almost always automated. The result might be published as-is (as for a residential phone book interior) or might be tweaked by a graphic designer (as for a highly polished, expensive publication).

Catalogue Design is an organized and curated collection of any and all business and information technology related services that can be performed by, for, or within an enterprise.

Service catalogs act as knowledge management tools for the employees and consultants of an enterprise, allowing them to route their requests for and about services and services related topics to the subject matter experts who own, are accountable for, and operate them. Each service within such service catalogs is usually very repeatable and has controlled inputs, processes, and outputs.

Service catalogs also allow leadership and management, for example the Chief Operations Officer (COO), to compartmentalize the enterprise into highly structured and more efficient operational units, hence the descriptive phrase: "a service-oriented enterprise."

A poster is any piece of printed paper designed to be attached to a wall or vertical surface. Typically posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text. Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers (particularly of events, musicians and films), propagandists, protestors and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works, and are generally low-cost compared to the original artwork. The modern poster, as we know it, however, dates back to the 1840s and 1850s when the printing industry perfected colour lithography and made mass production possible.

Types of poster designs

Many posters, particularly early posters, were used for advertising products. Posters continue to be used for this purpose, with posters advertising films, music (both concerts and recorded albums), comic books, and travel destinations being particularly notable examples.

Propaganda and political posters



During the First and Second World Wars, recruiting posters became extremely common, and many of them have persisted in the national consciousness, such as the "Lord Kitchener Wants You" posters from the United Kingdom, the "Uncle Sam wants you" posters from the United States, or the "Loose Lips Sink Ships" posters that warned of foreign spies. Also in Canada, they were widespread.

Posters during wartime were also used for propaganda purposes, persuasion, and motivation, such as the famous Rosie the Riveter posters which exhorted women workers to work in factories during World War II. The Soviet Union also produced a plethora of propaganda posters, some of which became iconic representations of the Great Patriotic War. During the democratic revolutions of 1989 in Central and Eastern Europe the poster was very important weapon in the hand of the opposition. Brave printed and hand-made political posters appeared on the Berlin Wall, on the statue of St. Wenseslas in Prague and around the unmarked grave of Imre Nagy in Budapest and the role of them was indispensable for the democratic change. An example of an influential political poster is Shepard Fairey's Barack Obama "HOPE" poster.

Movie posters

Lithograph poster for Ranch 10, a Western-themed play by Harry Meredith which opened in New York City in August 1882

Film poster

The film industry quickly discovered that vibrantly coloured posters were an easy way to sell their pictures. Today, posters are produced for most major films, and the collecting of movie posters has become a major hobby. The record price for a poster was set on November 15, 2005 when US$690,000 was paid for a poster of Fritz Lang's 1927 film Metropolis from the Reel Poster Gallery in London. Other early horror and science fiction posters are known to bring tremendous prices as well, with an example from The Mummy realizing $452,000 in a 1997 Sotheby's auction, and posters from both The Black Cat and Bride of Frankenstein selling for $334,600 in various Heritage Auctions. The 1931 Frankenstein 6-sheet poster, of which only 1 copy is known to exist, is considered to be the most valuable film poster in the world.

Travel posters

Poster advertising or proposing a travel destination, or simply artistically articulating a place have been made. An example is the Beach Town Posters series, a collection of Art Deco travel posters of American beach resorts that refer to the advertising style of the 1920s and 1930s.

Railway posters

In the early days of steam railways in Britain, the various rail companies advertised their routes and services on simple printed sheets. By the 1850s, with increasing competition and improvements in printing technology, pictorial designs were being incorporated in their advertising posters. The use of graphic artists began to influence the design of the pictorial poster. In 1905, the London and North Western Railway (LNWR) commissioned Norman Wilkinson to produce artwork for a new landscape poster, advertising their rail/steam packet link to Ireland. In 1908, for the Great Northern Railway (GNR), John Hassall produced the famous image of the "Jolly Fisherman" with the "Skegness is so Bracing" slogan. The development of this commercial art form throughout the first half of the 20th century reflected the changes in British society, along with the changing styles of art, architecture and fashion as well as changing patterns of holidaymaking.

Event posters

Replacing an advertising poster in London using an aerial work platform.

Posters advertising events have become common. Any sort of public event, from a rally to a play, may be advertised with posters; a few types of events have become notable for their poster advertisements.

Boxing posters

Boxing Posters were used in and around the actual venue to advertise the forthcoming fight, date, ticket prices, and usually consisted of pictures of each boxer. Boxing Posters vary in size and vibrancy, but are not usually smaller than 18x22 inches. In the early days, few boxing posters survived the actual event and have thus become a collectible.

Concert posters

Many concerts, particularly rock concerts, have custom-designed posters that are used for advertisement of the event. These often become collectors items as well.

Band/music posters

Posters that showcase a person's favorite artist or music group are popular in teenagers' bedrooms, as well as in college dorm rooms and apartments. Many posters have pictures of popular rock bands and artists.

Blacklight poster

Blacklight posters are designed to have a special effect under a blacklight (ultraviolet light).

Pin-up posters

Pinup posters, "pinups," or cheesecake posters are pictures of attractive women designed to be displayed, first coming to popularity in the 1920s. The popularity of sexy pin-up girl posters has been erratic in recent decades. Pin-ups such as Betty Grable and Jane Russell were highly popular with soldiers during World War II but much less so during the Vietnam War. The late 1970s and into the beginning of the 1980s were boom years for large posters of television actresses, especially Farrah Fawcett and Cheryl Tiegs.

Affirmation posters

An example of an affirmation poster

This refers to decorative posters that are meant to be motivational and inspirational. One popular series has a black background, a scene from nature, and a word such as "Leadership" or "Opportunity." Another version (usually framed and matted) uses a two-image hologram which changes as the viewer walks past.